At the outset of creating its new CRM system, Akioma's goal was to integrate a business rules management system (BRMS) that would reduce the need to traditionally code individual changes by 50-60%. A BRMS enables business analysts and policy makers - those who best understand the dynamics forcing change within an organization - to easily model and deploy business rules without needing traditional programming skills. By utilizing the Progress Corticon® business rules management system within the Progress Pacific platform, Akioma was ultimately able to replace nearly 100% of the business rules coding required in the final application, slashing development lead times from between four and six weeks to just a few days.
Akioma's clients include companies who sell complex products and services in unique, multi-step deals such as manufacturers of custom-engineered equipment. Due to this complexity, they require a CRM system that enables them to quote and deliver proposals with thousands of sub-orders, possibilities and contingencies. In this type of an environment, the automated testing, modelling and analysis capabilities of the Progress BRMS solution help to ensure that the business logic will produce the correct outcome for all possible scenarios.
Akioma's CRM system includes everything from product management to offer creation and can be adapted to the precise business logic of each. It is a highly functioning tool that allows for dynamic process flows based on variable business factors. Every Akioma customer has its own customization needs, which are often extensive. By implementing a BRMS and splitting the underlying application from the customer-specific rules, the CRM system becomes easier to update. Akioma can update customers to new versions because the rules are independent of the application.
Customer and Executive Quotes:
He added, "Quicker development is great but the most exciting thing that has been enabled by the Progress Pacific platform is the ability to turn our customers into citizen developers. Removing huge swathes of code with simple drag and drop rules puts the power in the hands of the business experts."
Progress, Pacific and Corticon are trademarks or registered trademarks
News Provided by Acquire Media