Electrical products distributor leverages Progress Sitefinity to launch a more modern, award-winning ecommerce website
As one of the nation’s largest and most well-known wholesale distributors to the electrical, utility, data communication and power transmission markets,
Having been a customer of
“State Electric wanted to create a frictionless experience that would increase ecommerce adoption among its B2B audiences,” said
Since launch, State Electric’s ecommerce experience has brought it industry acclaim at the Affiliated Distributors (AD) eContent Summit and tED magazine’s 2019 Best of the Best Website award. They’ve also been featured in Digital Commerce 360 articles – more recently “B2B web sellers brace for an uncertain holiday season.” In addition,
- New user registration has increased by 25%
- Increased organic traffic by over 40%
- Improved conversion rates by 120%
- Boosted revenue generated from site search by 244%
“Sitefinity provided the recipe for online success that we were seeking,” said
“Many, if not most, B2B organizations are finding they need to improve their customer experience to meet their customers’ expectations and remain competitive,” said
State Electric’s next digital transformation goal is to deliver personalized content to its multiple personas with the analytics and content personalization capabilities from Progress® Sitefinity Insight™, an integrated analytics solution that delivers optimized and personalized customer experiences.
Progress Sitefinity enables businesses to stay productive and competitive with intuitive content creation, personalized experiences, rich development and deployment support. It streamlines content marketing and content management tasks, simplifies common business and technical challenges, and helps scale teams’ productivity to enable them to deliver tailored messaging, and brand consistency across channels or geographies.
- Watch the webinar “State Electric’s Application Evolution Journey”
- Follow Progress on Twitter, Facebook and LinkedIn
- Read the Progress blog
Progress (NASDAQ: PRGS) offers the leading platform for developing and deploying strategic business applications. We enable customers and partners to deliver modern, high-impact digital experiences with a fraction of the effort, time and cost. Progress offers powerful tools for easily building adaptive user experiences across any type of device or touchpoint, the flexibility of a cloud-native app dev platform to deliver modern apps, leading data connectivity technology, web content management, business rules, secure file transfer, network monitoring, plus award-winning machine learning that enables cognitive capabilities to be a part of any application. Over 1,700 independent software vendors, 100,000 enterprise customers, and two million developers rely on Progress to power their applications. Learn about Progress at www.progress.com or +1-800-477-6473.
Progress, Sitefinity, OpenEdge, and Sitefinity Insight are trademarks or registered trademarks of
Source: Progress Software Corporation